People

You or your staff may have previous experience of attending an exhibition or event, but working on an exhibition stand is a different scenario altogether.

On the exhibition floor, your stand staffers are representing the face of your company. Appearance, behaviour and attitude will be scrutinised, so it is important to keep your staff happy and motivated at all times.

The articles over the following pages will help you to understand and effectively manage your exhibition stand staff:

• Like Actors On A Stage
• First Impressions Last
• Two Ears, One Mouth
• How Do I Look?
• Pre-Exhibition Staff-Meeting
• All Clued Up For Your Exhibition
• Communication Is Key
• Energy Boost
• Motivated Exhibition Stand Staff
• Team Spirit
• Top Exhibition Selling Tips
• Presenting Skills
• Exhibition Walls Have Ears
• Hypnotise
• Who's For Real?